Why Pricing Your Sarasota Mobile Home High Is A Bad Idea!

Why High Pricing A Mobile Home Is A Bad Idea

I got an idea!

We should price the home super high and then come down because we can always go down on price, but not up, right?

This is a common idea that I have Sellers come to me all the time and tell me that this is their plan, to price their home high in hopes that they will hit a home run with this price, but are willing to come down later.

Every time I hear this idea, I always go against it as I do not think this is a good plan to follow when trying to sell your mobile home quickly.

The reason why is that most all mobile home Buyers are looking for a home that is affordable.

As we can all agree, the term affordable can mean different amounts of money to different people. What may be affordable to one person may not be affordable to the other.

One thing is for sure, though, the lower you price your home, the more people will find that price affordable.

With that thought in mind, I always suggest starting the pricing of your mobile home as competitive as possible in order to pull the most eyes to your property as fast as possible.

Price is a deciding factor for most Buyers in the mobile home space, not necessarily features of the home or even location.

If a Buyer can get a comparable home to yours at half the price down the street, then it will be a very difficult presentation for you as a Seller to try and explain why the Buyer should go ahead and pay twice as much for a very similar home like yours.

Many times Sellers expect to see retail pricing on their upgrades and will price their home accordingly to what they paid for these upgrades regardless of when these were even done to the home.

As mentioned previously, in one of our other videos, much of the benefit of the home’s upgrades that have been done to your home should be paid to you in the form of actually enjoying the property when these upgrades were put into the home.

Pricing your home high will usually result in your home sitting on the market longer, while the Seller continues to pay lot rent, utilities, taxes, and all other carrying costs associated with owning that property. These continued monthly payments will eat into your profit even if you sell the home for a higher price.

We at The Mobile Home Dealer feel it is always best to price your home aggressive from the start and be willing to negotiate with the Buyer when they want to make an offer.

Making it easy to have the Buyer buy your home is the first step in getting your home sold fast.

By pricing your home at our below market price from the start, you will garner more attention faster creating a quicker sales process.

This is Mark Kaiser with The Mobile Home Dealer and we help mobile home Buyers and Sellers get to a better place in life!
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